Monitronics International, Inc.
recently received two Platinum MarCom Awards for outstanding creative
achievement in the categories of Direct Mail/Direct Mail Campaign and
Monitronics also won a Gold MarCom
Award in the category of Brochure/Business to Business and received
Honorable Mention in the category of Ads/Trade Show Exhibit.
2012 MarCom Awards international competition included 6,000 entries from
throughout the United States, Canada and several other countries.
MarCom entries come from corporate marketing and communication
departments, advertising agencies, PR firms, design shops, production
companies and freelancers.
Only 18 percent of MarCom’s 6,000
entries received Platinum recognition, its most prestigious award.
Monitronics’ two Platinum-winning entries were its "Feeling Empty?”
campaign, which promoted the strengths of its nationwide Dealer Program;
and The Monitor, its quarterly newsletter to Authorized Dealers.
are honored to receive such high recognition from the MarCom Awards,"
said Bruce Mungiguerra, vice president operations at Monitronics. "Our
‘Feeling Empty?’ campaign was a fresh, original way to acquire premium
leads for the Monitronics Dealer Program. Our quarterly newsletter, The
Monitor, provides our Dealers interesting industry and program news
using a creative magazine-style format.”
MarCom Awards is
administered and judged by the Association of Marketing and
Communication Professionals. Winners were selected from over 200
categories in seven forms of media and communication efforts –
marketing, publications, marketing/promotion, public service/pro bono,
creativity and electronic/interactive.