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SAMMY Awards Now Accepting Entries

Posted By Jeaneen Bengtson, Wednesday, November 28, 2012

It’s been said that recognition is the most powerful of motivators. People crave praise and the feeling of being appreciated. Studies have stunned business owners and managers by showing that workers value positive feedback above and beyond anything else, including money.

For that reason and many others, back in 1994, SECURITY SALES & INTEGRATION launched the Sales & Marketing (SAMMY) Awards. The program — which recognizes and honors North American electronic security dealers/integrators who demonstrate exceptional expertise in their sales & marketing materials, business practices, and installations — has gained momentum each year.

The tradition continues April 9 with the 18th SAMMY Awards gala in Las Vegas. Also featuring the official SSI Industry Hall of Fame inductions, the early evening affair has become a focal point for leading security professionals gathering to honor and network with their colleagues. It’s an important event, productive, a load of fun and free to attend.

There's still time to submit SAMMY entry forms. It’s FREE to participate, but the deadline for submissions is Dec. 21. To learn more about submitting an entry, please visit

Members of the Electronic Security Association have played a huge role in the SAMMY Awards through the years by accounting for many finalist and winning entries. In addition, ESA annually serves as a category sponsor and presenter.

Continue the tradition by submitting an entry today.

Tags:  awards  Marketing  SAMMY  security sales & integration 

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